Threads, the text-based extension of Instagram launched by Meta on July 5, has quickly gained momentum, attracting over 100 million users within its first five days. Meta’s introduction of this platform seems to be a strategic move aimed at enticing Twitter users into its own ecosystem. However, despite its initial success, Threads still lacks essential features like a chronological feed, robust search functionality, and a crucial drawback—users cannot delete their Threads profile without losing their Instagram posts.
Threads Gets 100 Million Users
Recent reports from Quiver Quantitative reveal that the number of users signing up for Threads is rapidly increasing. However, tracking the number of users leaving the platform remains a challenge, as no algorithm can accurately measure this metric. Presently, one of the concerns raised by users is that their feeds are flooded with content from influencers, brands, and celebrities, causing them to potentially miss updates from friends and family.
In an intriguing turn of events, Elon Musk, CEO of Twitter, responded to a tweet about Mark Zuckerberg’s involvement in Threads with the remark, “Zuck is a cuck.” Leaving aside the questionable choice of words by the billionaire entrepreneur, this incident highlights Twitter’s close monitoring of its competitor’s progress and indicates their active interest in the development of Threads.
Legal documents suggest that Threads may be infringing on Twitter’s trade secrets and intellectual property. However, a representative from Meta has refuted these claims, stating that none of the individuals involved in the Threads project had previously worked for Twitter. It remains to be seen how these legal disputes will unfold and if they will impact the future trajectory of Threads.